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Product Manager, Amazon Fuse

Drive the planning and execution of customer onboarding and benefit engagement experiences within the Amazon Fuse portfolio. Lead technical proliferation of integration concepts and manage early-stage experiments with internal partners to drive business growth.

Seattle, Washington, United StatesonsiteFULL_TIME

Posted

About the role

What will you do at Amazon?

Would you like to be part of a team that is creating new ways for customers to

discover and engage with Amazon? The Fuse team builds products that connect

partner ecosystems to Amazon, creating new entry points for customers who

haven't yet experienced what Amazon has to offer. Our products enable partners

to distribute their services directly on Amazon, turning routine transactions

into gateways for discovery, engagement, and long-term customer relationships.

Amazon Fuse is seeking a Product Manager to drive planning, execution, and

delivery of customer experiences with team-level impact across the Fuse product

portfolio. This role is embedded within the Fuse PM team and partners directly

with Senior Product Managers to accelerate tactical execution of member-facing

experiences. You will own end-to-end product delivery across onboarding,

engagement, experimentation, and partner integrations — translating strategy

into shipped results.

Key job responsibilities

Fuse Member Onboarding CX & Benefit Engagement

•Own the tactical execution strategy for member onboarding and benefit

engagement CX in partnership with Prime and Prime Video

•Define Prime member segments to act on, determine which signals feed Prime/PV

personalization engines and at what cadence, and own the build-or-buy decision

(Tech vs. BI pipeline)

•Define and ship Fuse-held acquisition metadata (plan type, device type,

acquisition context) that enables personalization for partner-acquired members

with limited shopping history — mapped to PV’s existing systems

•Drive the real-time triggers/signals tech design to completion, ensuring

requirements are met and triggers are usable by Marketing for journey

orchestration

•Partner with BIE on shared metric definitions to avoid reconciliation issues

across Fuse, PV, and Prime

Fuse Vanilla Concept — Tech & Product Proliferation

•Own the product and technical proliferation of the Fuse Vanilla concept across

new and existing partner integrations

•Drive maintenance, scalability, and documentation to ensure Vanilla remains the

default low-friction integration path

Internal Partner Experiments

•Lead execution of early-stage Fuse experiments with internal Amazon partners,

coordinating cross-functional delivery across engineering, design, BD, and

operations

•Own retrospective analysis — synthesize experiment results into actionable

insights and go/no-go recommendations for leadership

Product Reviews & Retrospectives

•Drive quarterly business reviews (QBRs), product retrospectives, and leadership

review documents for the Fuse product portfolio

•Use data-informed analysis to distinguish between output metrics (adoption,

activation) and outcome metrics (engagement, retention, business impact)

About the team

You will join a dynamic Product team within Amazon Fuse that supports each

other's development and is passionate about creating exceptional experiences for

both partners and customers. Fuse builds the products that connect partner

ecosystems to Amazon—turning routine transactions into gateways for discovery

and long-term engagement. We offer mentorship, autonomy, and opportunities to

contribute to our collaborative culture while working on some of the most

exciting challenges in partner distribution and AI-assisted design. Basic

Qualifications

  • - 5+ years of product management experience
  • - Experience managing technical products or online services
  • - Experience in product, program, or project management in leading
  • cross-functional teams in delivery of major new products or services
  • - Experience working independently with minimal supervision, or experience
  • working with customers with a passion for delivering exceptional service
  • - Experience using data and metrics to back up assumptions, evaluate outcomes,
  • and make data-driven decisions
  • - Experience leading engineering design projects and interacting with
  • cross-functional teams
  • - • Influence without authority across engineering, design, finance, marketing,
  • BD, legal, and operations
  • - • Champion exceptional customer experiences through design partnerships and
  • direct engagement with your customer segment
  • - • Write effectively: PRFAQs, QBRs, product briefs, business case proposal, and
  • retrospective documents at Amazon bar
  • - • Experience defining product requirements, roadmaps, and success metrics
  • - • Strong analytical skills — comfortable with SQL, data analysis, and A/B
  • testing frameworks

Preferred Qualifications

  • - Knowledge of SQL and VBA at an
  • advanced level
  • - Experience building and analyzing cost/benefit scenarios and business cases
  • and communicating results throughout the organization
  • - Experience working with partners through account, product or program
  • management and business development engagements
  • - Experience working in a fast-paced and ambiguous environment, or experience
  • communicating results to senior leadership
  • - • Familiarity with customer onboarding and lifecycle engagement strategies
  • - • Track record of running experiments and translating results into product
  • decisions
  • - • Experience managing product catalogs or platform portfolio maintenance with
  • engineering partners
  • Amazon is an equal opportunity employer and does not discriminate on the basis
  • of protected veteran status, disability, or other legally protected status.
  • Our inclusive culture empowers Amazonians to deliver the best results for our
  • customers. If you have a disability and need a workplace accommodation or
  • adjustment during the application and hiring process, including support for the
  • interview or onboarding process, please visit
  • https://amazon.jobs/content/en/how-we-hire/accommodations
  • [https://amazon.jobs/content/en/how-we-hire/accommodations] for more
  • information. If the country/region you’re applying in isn’t listed, please
  • contact your Recruiting Partner.
  • The base salary range for this position is listed below. Your Amazon package
  • will include sign-on payments and restricted stock units (RSUs). Final
  • compensation will be determined based on factors including experience,
  • qualifications, and location. Amazon also offers comprehensive benefits
  • including health insurance (medical, dental, vision, prescription, Basic Life &
  • AD&D insurance and option for Supplemental life plans, EAP, Mental Health
  • Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy
  • Reimbursement coverage), 401(k) matching, paid time off, and parental leave.
  • Learn more about our benefits at https://amazon.jobs/en/benefits
  • [https://amazon.jobs/en/benefits].
  • USA, WA, SEATTLE - 116,300.00 - 160,000.00 USD annually

Which skills does this role require?

Product ManagementTechnical Product ManagementCross-functional LeadershipData AnalysisA/B TestingProduct Roadmap DefinitionStakeholder ManagementCustomer Experience DesignExperimentationBusiness Case DevelopmentPRFAQsQBRsTechnical DesignMetric DefinitionAmazon FuseCustomer ExperiencePrimePrime VideoPRFAQQBRProduct RoadmapTechnical IntegrationData AnalyticsMetadataPersonalization EnginesOutcome MetricsOutput MetricsPartner EcosystemsCross-functional DeliveryProduct PortfolioProduct Strategy

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