About the role
What will you do at Advantive?
About the Role
Advantive is building an AI-first commercial organization. The Director of Revenue Enablement leads the enablement that makes every revenue-generating person at Advantive more effective. You'll lead a team of enablement professionals and sit at the intersection of sales effectiveness, AI tooling, and commercial strategy.
This is not a traditional enablement role. What You'll Own Work with our AI team to build an enablement engine that runs itself — AI generates onboarding plans by role, vertical, and skill gap; assembles coaching prep from call data; keeps content current from field signal. Your job is to govern the machine, not be the machine.
Own certification that means something. Build rubrics from Advantive's actual winning conversations and confirm readiness from live AI call scores and simulation results — not module completions or time elapsed. Lead the field rollout of Advantive ONE, our AI platform.
This is the highest-visibility commercial initiative over the next 12–18 months. You own field readiness — making sure every sales, CS, and PS rep knows what it is, how to sell it, and how to use it. Turn field signal into commercial intelligence.
Every captured conversation is a data point on what buyers care about right now. You'll help design the system that synthesizes that signal and routes it to GMs, marketing, and product — continuously, not quarterly. Make manager coaching a data sport.
Managers arrive at every 1:1 with an AI-generated summary: which skills are strong, which are drifting, where to focus. The conversation becomes coaching. The system did the prep.
Build role-specific playbooks and competitive talk tracks from recorded call data — using AI to accelerate creation and field signal to keep them current. Own systems enablement. Every sales, CS, and PS rep needs to know how to use the tools that run their job — you'll build the programs that close that gap and keep pace as the systems evolve.
What Success Looks Like Advantive ONE lands in the field. Sales, CS, and PS reps can articulate what it is, demo it confidently, and close with it. Adoption and attach rate are the scorecard.
Ramp time, GRR impact, and deal velocity move. Enablement is measured on revenue outcomes, not content produced or courses completed. New hires in Sales, CS, and PS reach full productivity faster — measured in weeks to first meaningful contribution, not 90-day checkboxes.
Certification means something. Every customer-facing role has a rubric, a passing bar, and a live call score behind it within 12 months. Managers coach. 1:1s shift from pipeline reviews to skill development — measurable through Glyphic (call recorder) coaching activity data.
Field signal flows to the business. GMs, marketing, and product receive continuous intelligence from customer conversations — not a quarterly deck. Reps know how to use their tools.
Systems enablement is current, accessible, and tied to how work actually gets done — not a one-time onboarding module that's out of date in 90 days.
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