Uber Eats operates as a data-driven organization, tracking its success through various metrics. For example, they measure Gross Bookings to assess the overall value of food deliveries made via their platform. They also monitor the Delivery on Time percentage, which is critical for customer satisfaction. Another key metric is the Repeat Rate, indicating how frequently customers return to place orders, reflecting their loyalty and satisfaction with the service. Furthermore, they evaluate the Core Platform Contribution Margin to understand the profitability of their primary business, excluding some of their experimental initiatives. Finally, they gauge customer satisfaction through User Surveys and the Net Promoter Score (NPS), which helps them enhance their service.