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Identify three poorly designed products. Next, choose one of them to enhance.

Approach / Explanation

This question requires you to address two distinct tasks: first, identify three products that you believe have failed; second, select one of those products and suggest a solution for its improvement. The interviewer is assessing your critical thinking, problem-solving skills, and understanding of products. When responding to this question, keep the following key points in mind: Choose genuine products that you have personally used or are knowledgeable about. Clearly explain why you consider these products to be unsuccessful. When selecting a product to enhance, ensure you can propose concrete, practical improvements by understanding the product's target audience, its intended purpose, and how it functions. Consider the perspective of the user rather than solely your own preferences.

Suggested Answer

Three products that could benefit from enhancements are: Google Glass - Although it was an innovative idea, it fell short in practical applications and was perceived as intrusive by many potential users. Snapchat Spectacles - Initially overhyped, the product ultimately offered limited features, came with a steep price, and had a design that didn't appeal to everyone. Juicero - This product was unnecessarily complicated for the straightforward task of making juice. It was expensive and required proprietary fruit bags that were also pricey. For improvement, I would focus on Google Glass. While Google was pioneering when it released this product, it seemed more like a novelty than a practical tool. First, I would aim to make it less conspicuous; the design should resemble regular glasses to minimize unwanted attention. Second, Google Glass should incorporate more relevant applications. It could find new life in fields such as training, where instructional videos could be displayed on-demand directly in front of trainees. Lastly, addressing privacy concerns is crucial; users should have greater control over the device's recording capabilities, and this should be clearly communicated to those nearby.

Alternative Answer

I consider the following three products to be inadequate: Windows Phones - They did not possess the wide-ranging app ecosystem that their competitors had and did not provide a better user experience. Yahoo! Answers - Although it was one of the pioneering platforms in its field, it struggled to effectively manage user-generated content, resulting in numerous incorrect answers. EA's Star Wars Battlefront II (2017 edition) - While it had significant potential, the game was overshadowed by controversies surrounding its profitable and unbalanced loot box system. The product I would enhance is Yahoo! Answers. To transform it into a more valuable resource, implementing quality control measures, such as moderation and voting systems to highlight the most relevant and accurate answers, is essential. Allowing users to build reputations based on the accuracy of their previous contributions could encourage more factual and well-researched responses, reducing the spread of misinformation. Additionally, actively involving subject matter experts to contribute and oversee the platform could enhance its trustworthiness and reliability.

Question Details

Difficulty & Category

Medium
product design

Companies

Stripe

Product

AI Candidate AgentCompaniesBrowse JobsInterview QuestionsDeep ProfileSkill AssessmentOpportunity Matching
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